Highland Tourism Business Workshop To Build Social Media Presence
A workshop involving over 50 local tourism industry leaders will be held on Wednesday, led by 4TM Social Media and Aviemore and the Cairngorms Destination Management.
Over 5 hours, business owners will learn about social media and its impact on tourism. More importantly, there will be real-world demonstrations of how to use the tools.
David Sim, from 4TM, said: “It’s important that participants leave with their own action plan; we’re not just going to tell about the huge changes facing the industry through social media. We’re going to illustrate practical steps businesses can take to move forward to make this a positive transformation for the local area”.
TripAdvisor now has over 30 million users per month; Facebook has grown from 100 million users to 150 million users in just 4 months.
Similar workshops are planned for other areas – contact us for further information.
Photograph by 
Bruce McAdam, under Creative Commons license.
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