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Archive for March, 2009

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University offers Social Media Master’s Degree

University offers Social Media Master’s Degree

Birmingham City University is to offer a one year Master’s degree course in social media.
The Daily Telegraph quotes the course leader: “In my opinion, the course does entail synoptic research and scholarly activity, which are the fundamental criteria for Masters degrees.”
“It’s very relevant and very scholarly. It’s a new course, but its importance is unquestionable.
For [...]

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The Importance of Being Listed: Yelp and Qype

The Importance of Being Listed: Yelp and Qype

Web guru Robert Scoble has suggested that Facebook should buy web directory Yelp… and we have to agree.
We’ve long suggested in our workshops that the rapidly growing Qype web site is an important place for businesses to be listed and monitor. It’s a place where everything from Plumbers to Restaurants (and 4TM!) can be listed [...]

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Social Media Democraphics – Latest

There was some discussion at our recent Lochaber seminar in Fort William around the democraphics of social media. Could grown adults really be spending time on Twitter?
The reality is surprising. The median age by site (via Social Media Today):
* median age of a twitter user is 31
* median age of a myspace user is 27
* [...]

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Facebookers Defect to Multiply? Social Media Sites To Watch

Facebookers Defect to Multiply? Social Media Sites To Watch

You’ve probably heard of the exponential user growth of both Facebook (up over 200% on the year according to Nielsen, but slowing) and Twitter (up over 1300% on the year). Facebook now has over 175 million users, over half of whom use the service regularly. Social media is now more popular than email as a [...]

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Social Media for Independent Film Makers

4TM will be running a practical workshop for film makers, discussing how social media can be used to connect with the audience and with other creative talent.
The workshops will be run on 29 May 2009 as part of the new Moray Film Festival. To provisionally book one of a limited number of free places on [...]

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Two More Five Star Reviews

Two More Five Star Reviews

We’re delighted to receive two more 5 star reviews following our Lochaber workshop. It’s very much appreciated and good to know we’re delivering what the audience want. 
Read them at http://www.qype.co.uk/place/429705-4TM-Social-Media-Forres
We’re continuing to refine, adapt and update our workshops: if you’re interested in running one for a group of businesses then do contact us.

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Fort William Workshop

Thanks to everyone who attended the workshop in Lochaber yesterday and for joining in the discussion and feedback. If you have any questions, don’t hestitate to contact us. You’ll find some resources relevant to the workshop at http://4tm-services.com/resources.

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Bebo and MySpace specialist wanted.

Bebo and MySpace specialist wanted.

We are looking to expand our team of Social Media/Web 2.0 strategists with a young and entrepreneurial student looking to get paid to be on the Internet!
As our client base is expanding quickly, particularly with businesses and organisations that like to connect with the online teenager market there is a need to create and maintain [...]

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Social Media and Democracy

Social Media and Democracy

We are delighted to be hosting a visit from Angus Robertson, MP for Moray, Scottish Shadow Minister for Foreign Affairs and Westminster SNP spokesman on Defence and Europe.
Before his election in 2001, he worked as a foreign and diplomatic correspondent in central Europe for the BBC, Austrian Radio and other leading broadcasters.
Today we’re going to [...]

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Social Media Orkney: Sandy Sanday Podcasts

I’m heading to the beautiful island of Sanday to work with local school children and business leaders. The topic will be podcasting: workshops to discuss and demonstrate how we can use this simple means of distributing audio programmes to give a flavour of the island to a wide audience. It’s going to be exciting – [...]