Twitter is buzzing with news of a new web browser from Google, with a new “tweet” on the topic every 10 seconds.
Google envisages a day when all our day to day applications are on the Internet, and the only thing we have on our desktop is a browser to access them.
Many sites, like Facebook and [...]
A brief interview on Moray Firth Radio about our upcoming, free social media workshop in Forres (10am – 1pm, Friday 29th May 09). At the time of writing, we still have a few places available.
MFR Interview May 09
Test
Thank you to everyone who requested to take part in the beta tests of our new social media dashboard. The dashboard will allow businesses and organisations to monitor social networks, blogs, comments, client information, competitor information, news media and more without having to spend all day on the Internet. That’s our job.
The beta programme is [...]
Facebook’s growth seems unstoppable as it reaches 225 million users – close to the adult population of the United States. That’s up from 200 million at the start of the year, and emphasises its position as a hub of communication and Facebook’s potential to become a major economy in itself.
Growth appears to be coming [...]
PicFog has just been highlighted by Mashable, which should drive some traffic its way.
Twitter isn’t just about 140 character text messages: users can also share images, more often than not taken on their mobile phone.
PicFog shows these pictures arriving as they are tweeted, and you can filter on keywords – for example only showing images [...]
You might think that being a social media consultant would mean lots of hours stuck in the office, consulting the wisdom of Twitter and the camaraderie of Facebook. In fact, it more often means coming up with fun and creative new ways to engage with customers.
One such assignment was on Loch Ness, where our client [...]
The Financial Times today has discussion of the business application of Twitter which is undoubtably worth a read. One great line: “Done badly, the effect is like watching your grandfather dance at a wedding disco”.
The FT strangely didn’t ask us for our opinion (!), so here’s our take:
THE SOCIAL MEDIA CONSULTANT David Sim
Twitter offers a [...]
The recent Benromach whisky tasting has been featured on The Scotman’s popular whisky site, increasing exposure for the brand.
It is part of an ongoing social media campaign promoting the whisky brand, led by 4TM Social Media. The event was filmed by journalist Aaron Sneddon.
Whisky – Scotsman.com
Test
A short video, where 4TM Director Rene Looper explains some of the benefits for Benromach of the online whisky tasting event on Wednesday. We would love your thoughts on similar ideas, where brands can get benefit from new ways of connecting. Contact us, or leave a comment here, or on YouTube, or on Twitter (@greaterspeyside [...]
EU Threat to Google Analytics
In the business of social media, like so much else on the Internet, we rely on web measurement and analytics to track how services are used and measure the return on investment for marketing campaigns.
Again, like so much else on the Internet, web analytics often comes head to head with privacy concerns. Should people have [...]