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Social Media and New Roles For Employees

businessweek

Social Media and New Roles For Employees is the title of a great article featured in Business week this week. It describes how employees working for a business can act as a guardian for their company brand and why business owners should encourage their employees to protect the brand message.  In a time where we here more and more stories about business owners blocking access to social networks I thought it was worth sharing. From a business point of few they just need to think about a good social media policy and strategy and why not hire a social media manager or coach to achieve this! ;)

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About the Author

Ex-Hotelier, Tourism enthusiast and Social media fanatic. Keen to share my expertise on using the internet to connect with potential new customers, generate more business, improve customer service and have more fun at the same time!

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