The importance of a good web presence to DMOs

An important article covering an interview with Shelli Johnson, Chief Strategist, Yellowstone International and NationalParktrips.com in EyeForTravel reports the need for a good interactive web presence and strong social media for DMOs in the current economic climate.

Its hard out there and destinations have to be smart to make progress. EyeForTravel have also released their report on the rise of online business at the expense of offline.

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