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Category: 4TM Information

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Google’s Web Browser Even Faster

Twitter is buzzing with news of a new web browser from Google, with a new “tweet” on the topic every 10 seconds.
Google envisages a day when all our day to day applications are on the Internet, and the only thing we have on our desktop is a browser to access them.
Many sites, like Facebook and [...]

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MFR Interview: Social Media Workshop

A brief interview on Moray Firth Radio about our upcoming, free social media workshop in Forres (10am – 1pm, Friday 29th May 09). At the time of writing, we still have a few places available.
MFR Interview May 09
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New Social Media Dashboard Beta – Thank You!

Thank you to everyone who requested to take part in the beta tests of our new social media dashboard. The dashboard will allow businesses and organisations to monitor social networks, blogs, comments, client information, competitor information, news media and more without having to spend all day on the Internet. That’s our job.
The beta programme is [...]

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Scotsman.com Features Whisky Tasting

Scotsman.com Features Whisky Tasting

The recent Benromach whisky tasting has been featured on The Scotman’s popular whisky site, increasing exposure for the brand.
It is part of an ongoing social media campaign promoting the whisky brand, led by 4TM Social Media. The event was filmed by journalist Aaron Sneddon.
Whisky – Scotsman.com
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Whisky Tasting – Update

A short video, where 4TM Director Rene Looper explains some of the benefits for Benromach of the online whisky tasting event on Wednesday. We would love your thoughts on similar ideas, where brands can get benefit from new ways of connecting. Contact us, or leave a comment here, or on YouTube, or on Twitter (@greaterspeyside [...]

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Virtual Whisky Tasting Launch

Well, two days after commission the virtual whisky tasting web site is up, and the social media marketing campaign launched.
I think we’re going to have to have a dram ourselves!
The tasting takes place on Wednesday.
Virtual Tasting Web Site (virtual-tasting.com).
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Moving Fast for Whisky Tasting

Moving Fast for Whisky Tasting

At 4TM we love a challenge, so when Benromach Distillery asked if we could create a “virtual whisky tasting”, with social media support we said “yes”. When they said it was to be run next week, as part of the Spirit of Speyside whisky festival, we gulped, and said “of course”!
We’ll have more details here [...]

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Rotary and Social Media

Rotary and Social Media

In our most recent speaking engagement, 4TM Social Media has been invited to speak at the District 1010 Rotary Assembly on the 10th of May at Glenrothes. We are excited  to hear that Rotary has shown in an interest in the powers of Social Media.
A search for Rotary on Google and on social media channels [...]

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University offers Social Media Master’s Degree

University offers Social Media Master’s Degree

Birmingham City University is to offer a one year Master’s degree course in social media.
The Daily Telegraph quotes the course leader: “In my opinion, the course does entail synoptic research and scholarly activity, which are the fundamental criteria for Masters degrees.”
“It’s very relevant and very scholarly. It’s a new course, but its importance is unquestionable.
For [...]

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The Importance of Being Listed: Yelp and Qype

The Importance of Being Listed: Yelp and Qype

Web guru Robert Scoble has suggested that Facebook should buy web directory Yelp… and we have to agree.
We’ve long suggested in our workshops that the rapidly growing Qype web site is an important place for businesses to be listed and monitor. It’s a place where everything from Plumbers to Restaurants (and 4TM!) can be listed [...]